Dashboards — StudioM Platform Guide¶
Who this guide is for: Anyone who wants a quick visual overview of their business performance without digging through individual reports. Time to read: Approximately 8 minutes
What Are Dashboards?¶
Dashboards are customisable visual screens that show your key business metrics at a glance. Instead of navigating to different sections of the platform to check your pipeline, review appointments, or see email performance, you arrange the numbers and charts that matter most to you in one place.
You can have multiple dashboards — one for sales, one for marketing, one for daily operations — each showing the metrics relevant to that area.
How to Get There¶
Navigate to: Dashboards (left sidebar) — the first item in the navigation for most account layouts
Understanding Dashboards¶
A dashboard is made up of widgets — individual data tiles that each display a specific metric or chart. You choose which widgets to add and arrange them how you like.
Examples of what a widget might show: - Total contacts added this month - Number of appointments booked this week - Pipeline value (total value of all open deals) - Email open rate for your last campaign - Revenue collected in the last 30 days - Outstanding invoices
Your Default Dashboard¶
When you first log in, you'll see a default dashboard that StudioM has set up for your account. This gives you a starting point with useful metrics already displayed.
You can modify this dashboard or create additional dashboards tailored to specific needs.
Creating a New Dashboard¶
- Click the + icon next to your existing dashboards (or look for + New Dashboard)
- Choose:
- Start from Scratch — blank canvas, you add widgets
- Use a Template — pre-built dashboard layouts (see below)
- Give your dashboard a name
- Start adding widgets
Dashboard Templates¶
The platform includes ready-made dashboard templates for common use cases:
| Template | Best For |
|---|---|
| Sales Performance | Pipeline value, conversion rates, deals won/lost |
| Marketing Overview | Campaign performance, email open rates, lead sources |
| Operations | Appointments, tasks, team activity |
| Executive Summary | High-level revenue, growth, and pipeline snapshot |
| Revenue Tracking | Invoices, payments, MRR (monthly recurring revenue) |
Select a template to pre-populate the dashboard with relevant widgets — then customise from there.
Adding and Managing Widgets¶
Adding a Widget¶
- Open a dashboard
- Click + Add Widget
- Browse widget categories (or search by name)
- Click a widget to preview it
- Configure the widget settings (data source, date range, filters)
- Click Add — the widget appears on your dashboard
Moving Widgets¶
Drag and drop widgets to rearrange them anywhere on the dashboard.
Resizing Widgets¶
Drag the corner of a widget to make it larger or smaller. Widgets snap to a grid — make key metrics larger so they're easier to scan at a glance.
Editing a Widget¶
Click the three-dot menu (⋮) on a widget → Edit → adjust settings → save.
Deleting a Widget¶
Click the three-dot menu (⋮) on a widget → Delete.
Widget Types Available¶
Pipeline & Sales Widgets¶
- Pipeline Value — total value of all open deals
- Opportunities by Stage — how many deals are at each pipeline stage
- Conversion Rate — percentage of leads that become deals/customers
- Deals Won / Lost — count and value for a given period
- Deal Velocity — how long deals take to move through the pipeline
Contact Widgets¶
- Total Contacts — overall contact count
- New Contacts — contacts added in a date range
- Contact Source Breakdown — where contacts are coming from (Facebook, website, referral, etc.)
- Tag Distribution — how many contacts have each tag
Revenue Widgets¶
- Total Revenue — payments collected in a period
- Monthly Recurring Revenue (MRR) — for subscription-based businesses
- Outstanding Invoices — unpaid invoices and their total value
- Revenue by Source — breakdown of revenue by product or source
Communication & Campaign Widgets¶
- Email Open Rate — percentage of sent emails that were opened
- Email Click Rate — percentage of emails where a link was clicked
- SMS Delivery Rate — percentage of SMS messages successfully delivered
- Campaign Performance — opens, clicks, and unsubscribes per campaign
Appointment Widgets¶
- Bookings This Week — number of appointments scheduled
- Show / No-Show Rate — percentage of appointments attended
- Appointments by Calendar — bookings per calendar or team member
- Upcoming Appointments — a list view of what's coming up
Task Widgets¶
- Open Tasks — count of incomplete tasks
- Overdue Tasks — tasks past their due date
- Tasks by Team Member — workload distribution
Review & Reputation Widgets¶
- Average Star Rating — your overall review score
- Reviews This Month — number of new reviews received
- Rating Trend — how your score has changed over time
Other Widgets¶
- Activity Feed — a live stream of recent contact activity
- Form Submissions — how many forms have been submitted
- Workflow Enrollments — how many contacts entered a workflow
Setting Date Ranges¶
Widgets can display data for different time periods. Configure this per-widget:
- Today / Yesterday
- Last 7 / 14 / 30 days
- This week / last week
- This month / last month
- This quarter / last quarter
- This year
- Custom date range — any specific date window
You can also set a dashboard-level date range that applies to all widgets at once — useful for quickly shifting the whole dashboard to show "last month" or "this quarter".
Dashboard Filters¶
Apply filters to focus your dashboard on specific data:
- By team member — see metrics for a specific person's contacts, deals, or activities
- By pipeline — if you have multiple pipelines, filter to one
- By tag — focus on a specific segment of contacts
- By source — compare performance from different lead sources
Managing Your Dashboards¶
Renaming a Dashboard¶
Click the dashboard name → select Rename → type the new name → save.
Duplicating a Dashboard¶
Three-dot menu next to the dashboard name → Duplicate — useful for creating a variation of an existing layout.
Deleting a Dashboard¶
Three-dot menu next to the dashboard name → Delete → confirm.
Note: Deleting a dashboard removes the layout and widget configuration, but does not delete any underlying data.
Reordering Dashboards¶
Drag dashboard tabs left or right to change the order.
Best Practices¶
- Keep each dashboard focused — a sales dashboard, a marketing dashboard, and an operations dashboard are more useful than one dashboard crammed with everything
- Put your most important metrics at the top — the first thing you see when you open a dashboard should be the number that matters most
- Use the right visualisation — a number tile is good for totals; a bar chart is good for comparisons; a line chart is good for trends over time
- Review dashboards regularly — a dashboard you never look at is wasted; build dashboards you'll actually use daily or weekly
- Don't add too many widgets — aim for 6–12 widgets per dashboard; more than that becomes overwhelming
Common Questions¶
Q: Can I share my dashboard with a team member? Dashboards you create are visible to other team members with appropriate access. If you need to restrict who can see certain dashboards, contact StudioM Support to adjust permissions.
Q: Is dashboard data real-time? Most widgets update in real time or near-real time. Some data may have a short delay depending on the source.
Q: Can I export dashboard data? Some widgets support exporting the underlying data (e.g., to CSV). Look for an export icon on individual widgets. For comprehensive data exports, see the Reporting and Analytics guide.
Q: Can I set up a dashboard that automatically emails me a report? Automated report delivery (scheduled email reports) is part of the reporting features. See the Reporting and Analytics guide for how to set up scheduled reports.
Q: What's the difference between a dashboard and a report? A dashboard is a visual, real-time view you check regularly. A report is a more detailed analysis, often covering a specific time period or topic, that can be exported or scheduled for email delivery.
Need Help?¶
Contact StudioM Support any time.
- Email: support@makoa.us
- Live Chat: Available inside the platform
Related guides: Reporting and Analytics · Opportunities and Pipeline · Contacts and CRM